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Sorenson Capital
Security Playbook

By Ken Elefant

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About

The Sorenson Capital Security Playbook is a curated collection of insights and articles written by Ken Elefant, a Partner at Sorenson Capital. Ken specializes in investing in cybersecurity and enterprise software companies, drawing from decades of experience in the space. His track record includes backing several market-leading companies such as AtHoc, Forescout, and DocuSign.
This playbook is designed for CISOs, cybersecurity leaders, and founders seeking strategic guidance and market perspective as they build and scale in today's evolving security landscape.

Three Paths to Product-Market Fit

Breaking Down Silos: Why Enterprises Need a Unified Approach to Security, Compliance, and Risk

The Three Who’s of Security Sales

Nerd to Nerd Sales, a Better Approach for Enterprise Cybersecurity Sales

Why Cybersecurity Investing is Like Fishing

How Proof of Value Played a Critical Role in CloudKnox’s Success

How Security Companies Should “Climb the Channel Ladder” to Scale Sales

How Open Source and Freemium Can Fuel Rapid Growth in Enterprise Markets